Understanding The Intricacies Of Content Curation

When first learning about content development, curation, and aggregation, many people tend to think it’s just a collection of content or articles about similar topics. When curated properly, however, content can be extremely powerful and used for a variety of purposes.

This quick video outlines a bit about content curation, what it is, and how it can help when it’s executed properly.

Using Content To Grow Your Cycling Business In 2017

Using content creation AND content curation as a combined strategy will allow you to grow your brand online. Whether you are running a news site or a cycling site, whether it’s related to content or ecommerce, and even if you are a blogger or someone who produces videos and e-books, you will need to take it upon yourself to get your material in the hands of as many people as possible. This is the best and the truest way to gain a following and will allow you to have a following that is die hard. One of the brands we’ve analyzed is Power Meter City. They specialize in power meters and have tons of cycling articles featuring helpful tips and advice for cyclists of all levels.

With this in mind, curating your content is an excellent step that every online marketer should take advantage of. In this day and age, you need to come to grips with online marketing no matter what kind of business you own or operate in. This is something that is becoming essential in today’s marketplace, so if you’re looking for some tips on curating your content, consider the points below.

Take full advantage of social media

In order to handle yourself in a businesslike manner, you will need to conduct market research. Thankfully, social media has opened the portals in ways that allow any and everybody to take full advantage of market research that is free and instantaneous. By studying your social media usage, you will be able to learn more about how people use your content and what they gravitate toward. This way, you will be able to set up a strategy that allows you to better target your audience and provide yourself the opportunity to get the word out about everything that you offer. Regardless of what sort of business you operate or attention you are trying to garner online, taking full advantage of social media is an absolute must.

Study Google Alerts

If you want to ensure you are properly managing your brand, you will need to take advantage of Google Alerts. This allows you to monitor trends and news and to see how the public is digesting your brand. You will be able to look up your brand name or other information related to your company so that you are able to better fine-tune your message in a way that reaches people.

Use RSS feeds

When you own any sort of blog or constantly publish news content, you will need to take full advantage of RSS feeds. This allows you to get subscribers who will be notified each and every time that you publish new content. It is not enough to simply have a website or blogging platform. Instead, you will need to be sure that you are able to draw people in for more. They will be able to not only visit you once, but continuously come back for more content. There are plenty of RSS readers available that the public takes advantage of on a regular basis. Additionally, it can help to offer an RSS subscription feature for people who wish to stay updated with your content.

Keep these three tips in mind so that you are better able to manage the curation of your content. This one of the best ways available to grow your brand and will help you out for as long as you own your company.

The Best Content Curation Tools In 2016

Looking to curate content and want to do it in an appealing manner that will cultivate results? You have to look at the foundation of your processes and the tools being used. If you are not using the right tools, how are you going to expect to see good results? It won’t happen, and you will never get as far as you need to go with your content strategy.

Here are three tools that are a must in your virtual toolkit to succeed in the short-term and over the long haul. If you don’t include them, you won’t get far.

Tool #1: Mind Manager

Mind maps are one of the best things you can use when it comes to creating content. If you have a lot of ideas, and there is content lying around for you to work with, a mind map is going to help.

If a mind map is what you need, Mind Manager is the best option for it. The features are smooth, and the interface is a joy to work with for anyone even beginners. You will hop on and love how they have laid it all out for you.

Tool #2: Domo

This is a big name among content curation tools and there is a reason behind this. It is a tool that is made to optimize everything. You can use it as a way to visualize all of the data that is in your possession. It is a far better version of any other statistical tool you will have used in the past. It makes it easier to read through and it organizes everything to a point where you are amazed at how things are unfolding. If you’re serious about your content, use Domo without question.

Tool #3: Sorcd

If you’re looking for an effective content management tool, look no further. Sorc’d, while newer, packs a mean punch to help with your content curation and content aggregation needs. The tool allows you to quickly and easily manage and share your content. If you need to keep your content organized for yourself, a small group, or an entire team, you should definitely be using Sorc’d.

Tool #4: Airstory

Ever had too many notes and just wondered how you are going to search through all of it? Content is not going to be created until you have a good idea of what you have to work with.

This is where Airstory comes in. It is designed to help you take all of the content that is on hand and turn it into manageable cards. You can search through these cards and do as you please with them. You can search through them and organize how they are listed to get a better idea of how the content will be shaped. It is a powerful tool.

Using these content curation tools is one of the ways to gain an advantage over the rest. You will be ahead because you are using tools that are saving time and optimizing what you are doing. Others might have things that are better than yours, like a lawyer search engine marketing firm, but they have to get their processes up to par as well. You can’t expect anything if the processes are not there.